BUILDING CHARISMATIC BRANDS.
Charisma Nova is a creative agency for strategic transformation. We are the only Brand Strategy consultancy in Switzerland which is specialised in crafting charismatic brands.
We help business owners and CEOs to find and manifest the unique "superpowers" of their business – thus make money and their lives worth living. We address and solve business problems on the fundamental level by applying brand strategy, creativity, innovation and design*. *The discipline or process of changing an existing situation to a preferred one.
Careful observation, some brutal honesty and a masterful combination of strategy and creativity can let the genie out of the bottle and turn logic into magic!
With brand strategy we build a bridge from where you are to where you want to be. That could be sharpening your positioning to outdo your competitors, improving your business processes to work smarter, or crafting better customer experiences to turn your clients into passionate brand ambassadors.
Are you a business owner or a CEO and have a business challenge that's keeping you up at night?
PEARLS OF WISDOM.
"A charismatic brand can be defined as any product, service or company for which people believe there's no substitute." – Marty Neumeier
Among the distinctive features of a charismatic brand are a clear competitive stance, a sense of rectitude, and a dedication to aesthetics. Aesthetic it’s the language of feeling, and, in a society that’s information-rich and time-poor, people value feeling more than information. The secret of a living, charismatic brand is that it lives throughout the company, not just in the marketing department.